Data Collection Policy

Last updated: September, 2024

We utilize your data to facilitate and enhance our service offerings. By engaging with our services, you implicitly consent to the collection, utilization, and sharing of your Personal Data as outlined in this Privacy Policy. Unless explicitly stated otherwise within this document, the terminology employed herein adheres to the definitions outlined in our Terms of Service.

Data Storage:

  • Encryption: All stored data is encrypted both in transit (using TLS/SSL) and at rest (using AES-256 or similar encryption standards).
  • Data Access Control: Only authorized personnel have access to sensitive user or business data. Strict role-based access control (RBAC) is enforced to prevent unauthorized access.
  • Data Segmentation: TrueBeep separates customer data, ensuring that sensitive information (e.g., personal identifiers) is stored separately from campaign performance data. This minimizes the risk of exposure in case of a data breach
  • Compliance: Data storage follows industry best practices and complies with regulations such as GDPR, CCPA, and HIPAA where applicable.

Data Retention:

  • Purpose:TrueBeep retains data for the purposes of improving AI algorithms, optimizing marketing campaigns, and providing actionable insights to businesses
  • Duration: User data is retained for a period of [e.g., 12-24 months] by default, unless a user or business requests its removal sooner.
  • Customization: Businesses can set their own data retention preferences based on their industry needs or regulatory requirements (e.g., GDPR, CCPA)
  • AI Model Data:Anonymized and aggregated data may be retained longer for training the AI models but without storing personal identifiers

Data Archival/Removal Policy:

  • Archival:After the initial retention period, inactive or infrequently accessed data may be archived. Archived data is stored in secure, low-cost storage systems and remains accessible if necessary for business purposes
  • Removal Upon Request: Users or businesses can request permanent data removal at any time. Once a removal request is processed, the data is purged from live and backup systems within [e.g., 30 days].
  • Automated Removal: TrueBeep provides automated data deletion options, such as removing data older than a specified period (e.g., for businesses looking to minimize long-term data storage).